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UNIQLO, a Japanese clothing brand, will open its first store in Ho Chi Minh City, Vietnam in Fall 2019

| Beauty & Fashion, News, Yamaguchi News | 09/06/2018


UNIQLO Launches in Vietnam in Fall 2019 – Recruitment to begin soon for first store in Ho Chi Minh City

Date: Aug 30, 2018
Source: Fast Retailing Co., Ltd.

UNIQLO, the Japanese global apparel retailer, today announces its launch in Vietnam, with plans to open its first store in Ho Chi Minh City during fall 2019, marking further growth for the brand in Southeast Asia region. UNIQLO will begin recruiting local talent as it prepares to open its store in one of the region’s most exciting, high-growth economies.

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Shiseido, a Japanese Cosmetics Maker, Announces Make-up & Hair Trends for Autumn / Winter 2018

| Beauty & Fashion, News, Tokyo News | 09/04/2018

Autumn/Winter 2018 Hair Trends 02 - Shiseido

Autumn/Winter 2018 Makeup & Hair Trends

Date: Aug. 6, 2018
Source: Shiseido Co., Ltd.

Shiseido Beauty Creation Center*1 has been engaged in research on beauty trends*2 to forecast future trends in makeup and hairstyling since 1987. The Center comprehensively analyzes the results of on-street surveys, fashion magazine tendencies as well as information on international fashion shows, among other sources, to predict the newest hair and makeup trends. This time, we introduce the latest looks that are expected to be in vogue this autumn and winter.

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Shiseido Launch New Makeup Collection Worldwide Starting on Sep 1, 2018

| Beauty & Fashion, News, Tokyo News | 08/10/2018

SHISEIDO Makeup Collection September 2018

New SHISEIDO Makeup Collection, Featuring Skincare-like Light Textures and Bold Colors, to Launch on Saturday, September 1, 2018

Date: Aug. 1, 2018
Source: Shiseido Co., Ltd.

Shiseido Company, Limited (Shiseido) is launching a new makeup collection worldwide (21 products, 124 shades) starting from Saturday, September 1, 2018. The collection comes under the SHISEIDO brand, which is distributed in 88 countries and regions across the world.

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Shiseido Announces Three Tips for Yukata Hair & Makeup Styles 2018

| Beauty & Fashion, News | 07/09/2018

Shiseido - 2018 Yukata Makeup

2018 Trends for Cute & Cool Yukata Hairstyling and Makeup

Date: Jul. 4, 2018
Source: Shiseido Co., Ltd.

Summer is approaching, bringing along a lot of fun events such as summer festivals and firework shows. A fashion item that lifts you up and helps you fully enjoy the summer season in Japan is definitely yukata. It has been increasingly popular especially among the younger generation as it is perfect for summer events and makes you look different in an instant. Many people agree that yukata is a must-have for Japanese summer.

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Shiseido celebrated re-launches of “Ultimune Power Infusing Concentrate” in Paris, Tokyo, Hong Kong, Taipei, Bangkok and Singapore

| Beauty & Fashion, News | 06/05/2018

Ultimune Power Infusing Concentrate

SHISEIDO Re-launches Its Hero Serum, Ultimune Power Infusing Concentrate With Global Celebrations For The #StrongSouls Within Us All

Date: Jun 02, 2018
Source: Shiseido Co., Ltd.

TOKYO, June 2, 2018Shiseido Co., Ltd. commemorated the re-launch of its hero serum, Ultimune Power Infusing Concentrate with simultaneous celebrations all around the globe. Kicking off in Paris on May 31st the festivities continued in Tokyo, Hong Kong, Taipei, Bangkok and Singapore, culminating in Malibu, USA on June 1st. In partnership with internationally celebrated dance artist and choreographer, Koharu Sugawara, each event focuses on the virtue of inner strength, the confidence it instills, and the joy it brings.

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GEO’s Second Hand Clothing Shop, 2nd STREET, to Launch Its First US Store on Melrose in Los Angeles

| Aichi News, Beauty & Fashion, News | 02/18/2018

2nd STREET Melrose

2nd STREET USA to Launch Its First US Store on Melrose in Los Angeles

Over 10,000 men’s and women’s clothing and clothing accessories – Japan’s Highest Grossing Second Hand Clothing and Fashion Accessories Retailer

Date: Feb. 17, 2018
Source: GEO Holdings

LOS ANGELES & NAGOYA, Japan – 2nd STREET USA, a subsidiary of GEO Holdings is set to launch its first-ever US store, “2nd STREET Melrose,” on trendy Melrose Avenue in Los Angeles, California on January 12, 2018.

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Japan’s Hair Solutions Company “Aderans” Lectures to UK University Students about Establishing Hair Salon in Hospital for Cancer Patients

| Beauty & Fashion, News | 11/29/2017

Aderans - Mr. Yoshihiro Tsumura, Mr. Mutsuo Minowa, Ms. Lynne Harris

Aderans Gives Lectures at Prestigious British University of Leicester for 2 Years in Row, First by Japanese Company

Date: Nov 24, 2017
Source: Aderans Co., Ltd.

– Lectures Given to MBA Students in Formal Class, Including Case of Establishing Hair Salon inside Hospital to Give Consideration to Feelings of Cancer Patients, Other CSR Activities in UK –

Total hair solution company Aderans Co., Ltd. was officially invited by the University of Leicester in the UK to give lectures regarding strategic CSR to MBA students on September 4, 2017. Last year, the company gave a special lecture to MBA students for the first time as a Japanese company and the lecture received an extremely favorable response. Because of this, the company gave lectures in a formal MBA class again this year, the first Japanese company to do so. It was also the first time that a Japanese company gave lectures for two years in a row at the university.

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Shiseido Develop the Smile App for Improving Hospitality Service Skills

| Beauty & Fashion, News, Tokyo News | 11/27/2017

Shiseiso - Smile App

Shiseido Releases “Smile App” Based on Its Research into Facial Expressions

Date: Nov 15, 2017
Source: Shiseido Co., Ltd.

– Launch of “Smile Program” that brings out the best smiles through comprehensive training –

Shiseido Co., Ltd. (“Shiseido”) is putting to practical use its “Smile App,” an application stemming from long years of research into smiles and impressions of facial expressions. Developed for use on tablet devices, the app will be offered to companies and organizations starting from January 2018 (Japan only), and together with the “Smile Course” will be part of the “Smile Program,” a paid one-year educational program for personnel training aimed at improving communication skills both inside and outside the company.

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Shiseido Acquires AI Technology Startup Giaran Inc. to Offer Individualized Beauty Customization

| Beauty & Fashion, News, Tokyo News | 11/11/2017

Shiseido Americas Acquires Giaran, Inc.

Shiseido Americas Acquires Giaran, Inc.

Date: Nov 7, 2017
Source: Shiseido Company, Limited

November 7, 2017 – (November 8, Japan Time) – Shiseido Company, Limited today announced its consolidated subsidiary and regional headquarters for Americas, Shiseido Americas Corporation (“Shiseido Americas”), has acquired Giaran, Inc. (“Giaran”), an award winning, data driven company with leading technology in artificial intelligence (AI) platforms, to transform the consumer experience and take personalized beauty to the next level.

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Shiseido Plans to Build New Factory in Tochigi Prefecture to Responding to Growing Demand Inside and Outside Japan

| Beauty & Fashion, News, Tokyo News | 10/20/2017

Shiseido Nasu Factory

Shiseido Establishes a New Factory in Ohtawara City, Tochigi Prefecture

Date: Oct 19, 2017
Source: Shiseido Company, Limited

Shiseido Company, Limited (Shiseido) has decided to acquire a plot of land in Ohtawara City, Tochigi Prefecture with the intent of building a new production site, Shiseido Nasu Factory (tentative name; hereinafter Nasu factory). Shiseido is planning to begin construction of the new factory in the fiscal year 2018 and start its operation in the fiscal year 2019. The new factory will mainly manufacture skincare products.

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Shinkowa Pharmaceutical Start to Distribute the World’s First Supplements Containing β-Nicotinamide Mononucleotide (NMN)

| Beauty & Fashion, Manufacturing and Production, News, Tokyo News | 10/19/2017


Shinkowa Pharmaceutical Co., Ltd., Distributor of the World’s First Supplements Containing β-Nicotinamide Mononucleotide (NMN), Has Begun World-Wide Distribution of the Special Products “NMN PURE 3000” and “NMN PURE 1500”

Date: Oct 18, 2017
Source: Shinkowa Pharmaceutical Co., Ltd.

TOKYOShinkowa Pharmaceutical Co., Ltd. sells the first ever original supplements and cosmetics containing β-nicotinamide mononucleotide (NMN) under the “MIRAILAB” supplement brand and the “MIRAIDA” cosmetic brand, respectively. The company has begun world-wide distribution of the special supplement products “NMN PURE 3000” and “NMN PURE 1500”, which contain high doses of NMN.

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New Way to Sell Your Design Products in the 3rd Largest Market Japan; Promoting & Selling at Daikanyama, Tokyo

| Beauty & Fashion, News, Tokyo News | 08/21/2017


New Way to Sell Your Design Products in the 3rd Largest Market Japan; Promoting & Selling at Daikanyama, Tokyo

Date: Aug 21, 2017
Source: PRNewswire

TOKYO, Aug. 21, 2017 – Strategy & Design Labo Inc. (HQ: Sumida Ward, Tokyo CEO: Hisashi Ogiso) has opened DESIGNERS’ FRIDGE as a new flagship store in Daikanyama, Shibuya Ward – the area highly famous even in the grand Japanese capital Tokyo for its sophisticated, tasteful fashion goods and design products – to provide prominent fashion design products from all over the world.

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Japan’s cosmetics shipments top record – Makeup exports, shopping by tourists underpinned increase

| Beauty & Fashion, News | 07/27/2017

Foreign tourists hunt for cosmetics at a drugstore in Osaka.

Japan’s cosmetics shipments top record

Date: June 14, 2017
Source: Nekkei Asian Review

TOKYO — Shipments by Japan’s cosmetics makers rose 1.2% to a record 1.52 trillion yen ($13.8 billion) in 2016, aided by rising exports and robust demand from foreign visitors.

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Super Mario cosmetics are coming to Japan – seriously

| Beauty & Fashion, News | 07/26/2017

Shu Uemura - Super Mario Cosmetics 01

Super Mario cosmetics are coming to Japan – seriously

Date: July 21, 2017
Source: The Next Web – by RACHEL KASER

Japanese cosmetics maker Shu Uemura recently revealed a holiday beauty line patterned after — of all things — the Super Mario Bros games. It’s the crossover you never wanted and never expected, and it’ll be out in Japan in November.

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Japanese Cosmetic Giants Target Millennials Through Acquisitions

| Beauty & Fashion, News | 07/25/2017

A Shiseido advertisement is reflected in a window in KLCC park outside the Petronas Twin Towers in Kuala Lumpur, Malaysia. (Sanjit Das/Bloomberg)

Japanese Cosmetic Giants Target Millennials Through Acquisitions

Date: July 21, 2017
Source: Forbes By Tomomi Hiiro and Raiha Mahmoud in Tokyo

Japanese cosmetics makers will increasingly seek international targets that have a solid millennial customer base in order to compete with global majors.

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